Seven ways to make your blog better

Posted on March 26th, 2014

I recently posted my 1000th blog. I figure this puts me in a good position to share a few ideas that might help you if you’re starting out or want to extend things a little.

Image via The Berry

Image via The Berry

1.    If you’re just getting started…

here’s how to start a blog.

Just get into the mosh pit. It doesn’t matter where. Just be in there. It’ll be messy. Everyone will forgive you, though. Then piece things together as you go, build, layers, learn from working out the problems. Don’t panic that you’re getting it wrong. Continue. This is the new frontier.

2. If you’ve been blogging for a while, here’s a podcast I did with Srinivas Rao of Blogcast FM on how to develop your blog voice.

I cover off:

  • The foundations of traditional journalism
  • The power of including your personal story in your content
  • Why the message is more important than the medium
  • Keys to studying another writer’s style
  • Developing a message and a voice that’s authoritative

3.    If you want to get more polish….

join Problogger Community.

This is a community for bloggers at any level where you can learn directly from some world-renowned full-time bloggers and meet, get advice from and collaborate with other bloggers around the world. 

Problogger Community was set up by Darren Rowse at Problogger (international blogging guru and one of the first bloggers in the world to make a full-time income from blogging…I know, I interviewed him about it six years ago) and Shayne Tilley (who helped me tremendously when I was launching both my sites).

It works like this: You sign up for a membership (it’s currently $17 USD per month). You’ll have immediate access to the forum so you can start asking questions and meeting fellow bloggers as soon as you join. You’ll have access to all previous webinar recordings, as well as all the free software and discount services available (exclusively for members).

Shayne says, “It’s a really authentic environment underpinned by the notion of everyone helping each other, backed up the more formal teaching through the webinars across all levels of experience.”

Check it out at

4.    If you’d like to make some money from your blogging…

I’ve written a post here.

This post includes a webinar that Darren did with me a few years back on the subject.

Here are some of the key points Darren and I covered in terms of marketing tips:

  • Make marketing your primary job after release of your ebook or product.
  • Network with other bloggers – offer your book or product for them as ‘give-aways’.
  • Be generous – it works!

5. And here’s how to publish an ebook… 

A few things to take away:

  • Short ebooks are good ebooks.
  • Write to a program (ie 35 days to a Better Blog or An 8-week Program for Quitting Sugar).
  • Keep your tone consistent and write to topic headings so people know where they are in your book. When reading on a computer you can easily lose your place/flow, so KISS.

You can read the rest of the post here.

6. If you’re being approached by PRs and advertisers…

…and you’re unsure of how to deal with them, here’s my stance on sponsored posts and advertising.

Here’s the thing about operating online: like attracts like. Authenticity attracts authenticity. And if you start to get sneaky and greedy and grimy, everyone will smell it immediately. I suggest everyone gets a similar statement drawn up, to make things clear to yourself and to everyone else.

7. And if you’re getting trolled…

Here I shared on how to deal with them.

If you have any specific questions about blogging and monetising that I haven’t covered off, please post in the comments below and Shayne Tilley and I will do our best to help you.


Posts on may contain links to sponsors and affiliates with the capacity to receive monetary compensation, which helps to support the growth and development of this site. Giveaways are sponsored promotions and will always be stated as such on the post. Books, eBooks and other products that align with my site and ethos may potentially be accepted for review, but please respect my desire not to clutter my life with “stuff” before you send your wonderful product or press release. I am not a medical professional; rather, a wellness advocate, therefore anything written by myself on this site is my own (researched) opinion and not advice from a trained doctor. Here is a full breakdown of my position on sponsored posts and advertising.

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  • Anne

    So funny, I hadn’t even realised I’d opened this page on your website. And yet 2 days ago I joined probloggers for the exact reason to get myself blogging and growing in my business. Thank you so much


  • Samantha

    Hi Sarah and Shayne,
    I am wanting to dive in and write my blog, to assist others, but am worried that some of my messages will need to be updated with up to date correct information as time goes on. Can you revisit your previous blog posts and amend information accordingly, or are you stuck with whatever you initially roll out? Does that make sense? I am struggling with my ego!
    Thank you for your kindness and generosity


    ShayneTilley Reply:

    Hey Samantha. Totally understand and short answer, you can. We do it all the time on digital photography school. You can even update, change the publish date and release it as a new post if you like.


    Samantha Reply:

    Thank you Shane. So grateful for your support x


  • Lucy

    do you recommend using the free blogs if you are starting out or just going for the paid


  • Katya Mendes da Maia

    That’s a great post – thank you for sharing your experience! How much time you usually spend blogging + social media updates (IG, Twitter, Facebook Page) – do you have any help on those?


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