In 2011 – a looonnnngggg time ago now – I did the Institute for Integrative Nutrition course out of New York. I did so for personal education reasons.

I will flag very clearly, I did not do the course to become a “health coach”, but to be steered toward the latest ideas, research and thinkers. I was hungry for satiating information about wellness and couldn’t find an appropriate course here that tapped into the really contemporary approaches.

Of course, the IIN teachings certainly played a part in the evolution of my I Quit Sugar ebooks, books and business. And, as my business grew, thousands of folk out there have been keen to follow a similar educational trajectory. And so, I get questions. A lot. Mostly along the same lines. To this end, I’ve answered all the common ones here in this video below.

Update: Before you hit play, though, please take note… I’ve contemplated pulling the video down because more recently I’ve felt uncomfortable about “plugging” this course. Especially when I take an affiliates fee for it, which I am very transparent about (FYI I take the affiliate fee somewhat comfortably as it contributes to me being able to run this blog). Over time I’ve come to feel the “health coach” phenomenon has become problematic. A lot of people have done this or other similar courses and are selling themselves as wellness professionals, when, honestly, the course does not qualify them to the extent that their self-promotion suggests. This self-promotion issue stems from the course itself. As I mention in the video, part of the course targets marketing yourself as a “health coach”. I did not do this part of the course due to my discomfort around such self-promotion tactics. My point remains, however. The course very much helped me with my own personal and professional endeavours, but only as an adjunct to what I was doing.

I’ve left this post, and the video up, however, for now, as I do get asked so many questions about the course. I feel my response is important for people seeking a balanced view.

The video covers off:

  • That I’m an affiliate for the course*
  • How does the course work?
  • How long is the course?
  • How many hours per week?
  • Is it business-focused (as opposed to straight nutritional information)?
  • Will I get a job out of it?
  • Is the course accredited?
  • How scientifically valid is it?
  • How did the course help me?

A couple of other points I’ll also flag:

In no way does the course qualify anyone to become a nutritionist.

Yes, you study nutritional theories, but certainly not in the same way you would if completing a university nutrition degree. Some have found the fact that IIN describes itself as a “nutrition school” misleading. I tend to agree, given the common understanding of a nutrition school is understood to entail a three-year university degree. That said, the course materials very clearly delineate their teachings and outcomes from such degrees.

I don’t recommend IIN as a first or only tertiary course.

I probably stand a little apart when I say this: The IIN course is best for those who are either interested from a personal education perspective (as I was) or want to supplement another degree or career path. I don’t recommend it to 18-year-olds fresh out of school wanting to launch a career.

So what is a health coach exactly?

I put it thus: A health coach is to a nutritionist what a personal trainer is to a physiotherapist. Or, a health coach is to a nutritionist what a life coach is to a psychologist. Like a PT or life coach, a health coach steers and motivates clients to fulfill their health outcomes. They don’t medicate or prescribe. They educate and inspire. This post written by a registered dietician (which is different again to a nutritionist) explains why she studied IIN and how it integrates with her work as a dietician. It might help.

Am I a health coach?

Nope. I never set out to become one and have never operated as one. And as flagged above I take issue with folk promoting themselves as qualified health professionals off the back of doing the course. I’m a journalist and writer who shares information about wellness. I’m a wellness conduit, or an n=1 educator. And I ensure the team at I Quit Sugar, which includes a nutritionist and a dietician, stay on this page with me. Again, in my opinion, the course should be used for personal education purposes or to supplement other qualifications or experience only. That said, I’ve seen people launch appropriate careers off the back of doing the IIN course, for instance Joanne who used the knowledge gleaned to launch her business as a virtual assistant for wellness operators. She’s also really upfront about the pros and cons of the course.



* This effectively means two things: I get paid a commission when someone enrols in the course having learned about it through me. I’m also able to offer discounts as a result of the number of people who enrol via me. Simply mention my name when you correspond with them.

Have your say, leave a comment.

  • Jossie B

    Great, balanced post Sarah! I’m a grad too and agree with what you say here 1000%! (The one liner used by IIN about being the world’s largest nutrition school really needs to change to the largest wellness school in my view – it is misleading).

    On top of what you say about what you got out of the course the other thing for me is a huge network of likeminded, health conscious people – which has been incredible in terms of the insights and wisdom we share with one another. IINers are an incredibly knowledgable group of people with a very strong, supportive approach to one another and to the wellness industry.

  • Toni Gerdelan

    “I’m a wellness conduit”…how beautifully put Sarah! Whatever way you package it you empower people to live a healthier, more mindful lifestyle. Your blog was one of the major stepping stones on my journey to finding my purpose, and I thank you. I am 6 weeks away from being a qualified nutritionist xxx

  • To me, IIN is a little bit of a scam – it’s a pyramid scheme but does give people information and assistance. By having a powerful marketing strategy of affiliates, like you Sarah and many others, it helps to build awareness of the program, but I’m not sure that it helps to build awareness of health ideas, it needs the students of IIN to do that. I was considering doing the course, but I’m a bit wary of the lack of deep information and the shiny website fascade. If you want to be part of the health community, as a blogger only or to write a cookbook, it’s probably worthwhile, but to establish credibility in Australia, it’s not going to do much. Just my opinion.

    • Sheridan

      Hi CarlaC, I work with IIN in our Australian office (yes, we have a base here too!) and I’d be happy to assist with any information you require. We certainly appreciate our students promoting our course for us as they’re our best Ambassadors – since they’ve experienced our curriculum and enjoyed our program – although we don’t solely rely on this channel. We encourage people interested in studying with us to chat with a graduate on the phone so we can dig deeper into why you’d like to do the course and your goals rather than just post general information on our website. I’d be happy to discuss with you further if you were interested – you can email me at [email protected] and we can get in touch and go from there. Cheers, Sheridan

      • Hi Sheridan, no thanks. I signed up once and got more than 1 email every single day.

      • SarahMargaret

        Worst waste of money ever!

        • Nan

          Sadly, I join the group of people who feel scammed and misguided about IIN. I enrolled but now they want to charge worth half the cost of the course when I have not even reached half of the course. It is disappointing, I wish I had done more research about this “school”. Sales is their priority. Also, they remove content from the learning center when their license expires.

    • Ann

      I did the course and I concur. It was not worth the money paid (thousands of dollars is a lot of money for ‘fluff’) – you can hear a lot of the speakers on youtube. It was heavily focused on health coaching, marketing and business development…to the point that I wondered where was the real substance that these people were even going to coach. It is all about money and the people in contact at the offices are really pushy – and flaky – not one person could directly answer what the course was really about or gave you when I first heard about it. It’s all about pushing more people to get the course and the whole marketing/business thing is so fake, it makes me sick.

      I always got a really icky feeling when doing the course and I should have went with my gut. You have to be “fake” to sell this stuff in my opinion. What Sarah said, about personal development, is right – I wouldn’t take it for anything more. But I sure wish I had my $3500 back to spend on something more meaningful – like a good book and groceries. That’s all you need.

      Note: Affiliates get QUITE a big chunk of change from referrals – depending on how many they refer they also get bonuses. You can get $300 for just referring one person and it continues on up from there to $1000 bonuses and prizes. Hence why I’m sure (with all due respect Sarah), she isn’t just telling you to skip this course altogether.

      • Glad to hear your side of the coin. I was really keen to do it but I think I’ll just take a different path. I think this program feeds into the holier than thou attitude to fitspo. I love that people are focusing on their health, I wish everyone would. But this is about marketing (which I know how to do it being my job), I’m interested in learning the scientific information about why/how/what will help people to change habits and improve their life/health/wellbeing. I think a nutritional medicine or acupuncturist course would provide more basis for this, no doubt because it’s not 3-5 hours per week for a year, it’s a number of years (in the case of nutritional medicine).

      • Cole Fox

        Hi Ann, who were a few of these speakers? Would be great to see samples.

      • SarahMargaret

        The “primary food” angle is complete crap! There is virtually NO nutrition education, just a bunch of speakers selling their diets and their books. It was a HUGE waste of money and I wish I never had enrolled. I was scammed, duped, screwed!!!

        • Nan

          Totally agree with you on this. If someone who is thinking about enrolling reads this, please DON’T. Unless all you want to learn about is how to mislead people into thinking you’ll be a miracle in their lives, or to learn about marketing. Sarah Wilson is very diplomatic, but she’s also being honest and I appreciate that.

      • Nan

        I agree 100% with everything you just said. I did feel it fake as well 🙁

    • Amy

      I’m a current student and I completely agree! I feel scammed. The information presented in the lectures can be found for free anywhere on the internet. Not only that, a lot of the presenters are not very credible and spew non-factual data as evidence. It’s quite irritating.

      • SarahMargaret

        I also feel completely scammed and am desperately trying to get my money back. I can’t believe this guy is allowed to call himself a nutrition school.

    • Ann Smith

      Hi CarlaC, I’m currently doing my research on health coach certifications. These reviews are beneficial to hear. I’ve had a few people recommend Dr. Sears Wellness Institute for my certification. I’m still deciding but I like how their courses aren’t such a huge commitment compared to other programs I’ve looked into and I really like that their courses are nutrition based, and focus on individual life stages.

  • Sarah, I’ve always loved the fact that you position yourself as the guinea pig not the guru. It feels a whole lot more genuine and trustworthy than someone who positions themselves as ‘knowing it all’ and having conquered every challenge.
    The nutritionist vs health coach debate is such an interesting one. Especially at the moment, when there are still loads of nutritionists preaching the benefits of margarine, diet soda, grains, and the food pyramid paradigm etc. Not to mention high-profile nutritionists who are funded by Big Sugar companies… It’s a murky melee out there at the moment… xx

  • Helen

    Hi Sarah, what does the course cost

    • Sheridan

      Hi Helen! I can send you course costs for IIN, simply email me at [email protected] and I can assist you from there. Cheers, Sheridan

    • opencurtin

      It costs an arm and a leg for a load of nonsense .

  • lizzie

    Sarah, thank you for providing this info. A year or so back, I contacted IIN because I was interested in undertaking a course. Being time poor, I wanted a course that I could study at my own pace and I approached via their website to ask for info and cost. I was however, put off by the approach. Rather than just giving me the info I wanted, they insisted on wanting to call me (US to UK time) and I could never get a straight answer. Eventually, without ever finding out the info that I wanted, I removed my name from the list. I thought Id share this because I would have happily signed up but for this approach which perhaps IIN might like to consider.

    • good to know. there’s actually an Australian contact who’s been put on now to deal with things in real time.

    • Sheridan

      Hi Lizzie! I work in the IIN Australian office and I’m an IIN graduate, and would be happy to assist – feel free to email me at [email protected] and we can connect from there. Cheers, Sheridan

    • Sally

      Hi Lizzie, I have been searching their website calling them to find out cost before I entertain the thought of signing up but I can’t get any answers

      • Robyn Birch

        I have the exact same problem. seems not much has changed in a year sadly

  • Thanks for the great info/video, Sarah. Could you please confirm that as an IIN graduate, working as a health coach, that you CAN offer your clients a health insurance rebate? You mention this in the video, but just would like to make sure I heard this correctly. Thanks!

    • I’ve seen many people who have completed this course say this is not the case.

  • Daniel L

    Thank you for this post Sarah!
    Very inspirational and straight to the point again… I am very keen to do something ‘formal’ about my urge to know more about holistic wellness and nutrition in the first place, but not exclusively… My profession and current work are not aligned with my large and passionate interest in many things that makes life truly better, but it is work in progress to change that …
    There is always a lot more to learn, to know, and only juggling time is still the issue… Sources are everywhere, they vary with quality and sometimes are totally in contradiction, but most precious of all of them is your blog, never stop to fascinates me… A lot of great ideas and food for thought and for me, most inspirational daily read 🙂
    I am still catching up with your old posts … 🙂
    To educate and inspire !
    Cheers !

  • Shell

    Great explanation Sarah and you get to benefit too with all that knowledge to motivate.

  • Nicola C

    Hi Sarah, after following your blog for the last 3 years and being inspired by your wellness journey I chose to study nutrition. I’m now about to enter into my second year of my naturopathic nutrition course, (in Brighton, UK!) I did look into the IIN course but decided to go the full hog. Thanks for your insights, be sure to holla if you find yourself in this part of the world. X

  • Hi Sarah, I’m a psychologist, life coach and mindfulness teacher. I have a personal interest in nutrition and health but as a psychologist I’m also interested in how food affects mood for my clients. With four uni qualifications and HECS debts to match, I’m not interested in another university course but I am interested in knowing more about the food/mood links. I know there’s a whole field of Gut & Psychology but I’ve never delved into it and I’m more about the effects of sugar and overly processed foods on our mind/body. I’m wondering if this course covers off that angle of wellbeing (the mental/emotional stuff). Thanks. Love your work by the way.

    • Hi Cass, this is exactly what I’m interested in too. Two uni qualifications means I’m not sure about more study, but I think you’ll find the IIN focuses heavily on marketing/business admin and doesn’t go deep enough into the gut stuff. I think there is a real gap in the market for a course that combines nutrition and psychology.

      • Hi Carla. Thanks for your reply. I agree there does seem to be a gap. Hopefully that will change as interest continues to grow.

        • There are gut/sugar etc modules that you can delve into as deep or shallow as suits. They steer you to extra reading and can also align you with a mentor working in the area you’re interested in.

    • psyched4success

      Hi Cass,
      I too am a qualified psychologist and have been working as one for the past 13 years. I am just over halfway through my IIN course and am LOVING IT! The course has been a launching pad for me to uncover what I’m most interested in, and the mind/body connection is definitely one of those areas. I have found that the course provides a great overview of many different areas within health and wellness, and then you can choose which area/s you would like to specialise in or investigate further. For example, I really loved the GAPS material and decided to pursue further information through additional books and literature searches.
      I have combined health coaching into my psychology practice and workplace wellness workshops seamlessly, and intend to continue doing so.
      Let me know if you have any questions I may be able to assist with. Natalie.

      • Hi Natalie. I really appreciate that and it’s great that you’re able to incorporate the IIN stuff into your psych practice. Thanks for your reply. 🙂

      • Hey Natalie, thanks for the reply…better to come from someone in same boat! x

  • Jo ChunYan

    Hi Sarah Thanks for this post. I am tossing up between health coaching and life coaching at the moment but am having a little trouble deciding between which one would be suitable for me as I love the concept of wellness on a much more holistic level.

    • Hmmm, I kind of think wellness coaching is the newer direction in many ways. But I’d suggest you go with what you’re most drawn to…what lights up your eyes when you think about it??

    • Georgia @ Brilliance by Design

      Hi Jo, I’m currently doing the IIN course and will be finishing in Jan 2015. I have previously completed a Life Coaching course. Personally, and this is only my personal experience, I have found the IIN Health Coaching course to be a lot more relevant from a holistic perspective. I find that the IIN course by default, does not only look at nutrition but also has the coach look at relationships, career, exercise and spirituality. So in some respects, it covers some of the same areas as Life Coaching, although I do appreciate there are differences. Of course, at the end of the day, you need to follow your intuition and go where you feel most drawn. Note, I spent approx 20 years in a finance career and am in the process of building up my wellness business. I have not for one moment, regretted doing the IIN course. In fact, i LOVE it and am so glad I found this course!

      • Jo ChunYan

        Hi Georgia – thank you so much for your post! This is so great to know – especially from someone who has done both life coaching and IIN training! Its so great that you have gotten so much out of this course! It’s interesting because out of all the people that I have spoken to about this course, I think your message has swayed me towards IIN the most! Thanks so much!

      • Alise George Pereira

        Hi Georgia! I am considering IIN and was hoping to get feed back now that you have finished and may have started your career. Any new insights?

  • Jessica

    Sarah, I’m so glad that you shared what feels like a very honest perspective on the IIN program. Your comments about the course being suited to people who have additional training or expertise rang true with me, and I was inspired to share my story, in case it might help some people process some additional thoughts about IIN.

    I had considered taking the IIN course about 10 years ago, when I started my wellness education, but instead opted for a specialized nutrition program, as well as studies in Shiatsu therapy, Chinese medicine, yoga therapy, and acupuncture. I passed up IIN at that time because I felt that their curriculum wasn’t enough into the nitty-gritty science and perhaps was too business focused. Come forward 10 years and I’ve just signed up to start with IIN, because even though I’ve amassed all this knowledge about the human body, I’m still missing the business/marketing information about how to run a wellness operation. I’m not a natural entrepreneur and, despite a degree in Marketing, don’t know how to market myself, and certainly don’t have any idea how to operate a business. I’m interested in accessing all the dietary and wellness information, but more than that I am entering the IIN program so that I can bring together all the skills that I already have in order to reach the people that would benefit most from my experience.

    I looked all through the website and spoke with a couple of lovely people at IIN (as well as a friend who took the program), and I came away with the understanding that the goal of the program really is to be the catalyst that allows you to help people by providing access to information and fine-tuning your coaching and business skills. I take away that IIN offers access to the latest nutrition and wellness information, and as a student you can choose which you want to focus on and which you want to minimize. I’m glad that I’ve collected a few wellness certifications, and what I need right now is a clear direction on how to bring this all together and start to build my own career path.

    Sorry for such a long comment but I know how much I wrestled with the idea of adding yet another certification, so I wanted to share in case others might find clarity if they have a similar story. The Fundamentals work that I’ve done (before the course has even officially started) has cemented for me that I’ve made the right decision, to sign up for IIN and also to wait to take the program until I had some more learning under my belt. I am so excited to be guided through the IIN program, and look forward to where it takes me!

    • daneille

      Aloha Jessica
      I am currently looking to further my education on nutrition to use in my esthetician practice. The programs you spoke about in the beginning of your comment seem like more of what I am looking for. Where were the classed you originally took?? Chinese medicine especially.

  • Great post!! I was thinking of doing this course of yonks and then started following your blog and obviously saw that you’d done it etc and I have to say, 7 months in, I’m not enjoying it as much as I thought I would be. I LOVE the nutrition stuff, some of the lectures are fantastic but for me it’s TOO focused on the coaching side of things and actually, for the money, I’m disappointed with the sound quality of some of the lectures.

    That’s no reflection on you or your recommendations by the way, as I said, I was considering it before. And in fairness, I’ve met some pretty amazing people through the course.

  • EmmaStirling

    Thank you Sarah for taking the time to outline some of your views around IIN and common questions people have, particularly around the lack of suitable qualifications this course provides for year 12 graduates. I do however think your quotes around the “stuff” people learn at universities is “largely out of date” is based on personal opinion on nutrition theories and differences of opinion on what constitutes evidenced based science. I’m sure you didn’t really mean that Universities do not update their course content over twenty years?? Sorry if I’m confused.

  • Princess Elizabeth Sargent

    Thanks Sarah for your very honest description of this course. I’ve been thinking about it for a couple of years now …
    A question I do have is about relevance. I’ve studied nutrition for years and follow most of the people that provide lectures on the course – so could I possibly already have the knowledge?

  • Anne

    I am almost finished the IIN course. Like Sarah, I also have other tertiary quals in a non related area, so I appreciate the difference between IIN and rigorous academic study. For starters, there are no enrolment requirements to study with IIN (other than financial and access to appropriate technology), there are no assignments, no presentations and no challenging exams. We don’t really study 100 different dietary theories – we have access to information on them. But this course opened up channels of learning that I would not have come across otherwise and brought together speakers that I would not have listened to anywhere else. Yes, you can find this information yourself if you are in the know, but isn’t that true of any course? Is it worth the money? I don’t know. But I have learnt a lot about natural health and opened my eyes to a few nutritional scams, and encountered a lot of people who are genuine in their commitment to wellness, the environment and spreading the news.

  • Buyer Beware

    I looked into doing this course about a year ago, based on seeing that Sarah had studied at IIN. I found their tactics to sign me up very aggressive, and the materials they shared on nutrition to preview the course content to be low quality. I think they are constantly about to hike up the prices and this is your very last day to pay before the prices go up astronomically, and other such tactics, including twice daily emails, phone calls etc. I felt harangued! I also saw a number of forums online from lots of disgruntled former employees who hated the place etc. I have gone on to study a university degree in nutrition – again not for a career change – just out of interest for myself and my family. I love Sarah’s work, IQS, her blog etc and learn so much from her and this is in no way a critique of Sarah Wilson. I would just say “Buyer Beware” with regards to the IIN.

  • Carla

    Fantastic post! Short, sharp and to the point without any “sugar coating.”

  • Great post and video Sarah. I, like Natalie (below) am a qualified health professional of 12 years and am over half way through IIN. I was dissatisfied working in traditional health care setting of hospitals and kept thinking there was something missing. The work was leaving me burnt out. I couldn’t understand why we were getting sicker and sicker. I was definitely after something that joined the missing pieces and IIN definitely does that in my opinion. I really started IIN more for the non-nutrition related topics like relationships and spirituality. It gets you thinking bigger, opens your mind.

    The contacts and like minded people you meet is incredible. The course is about so much more than nutrition – it’s about being the best version of yourself, and if you so desire, enabling you with skills to help others achieve the same. IIN fully advocates us to work with dietitians and nutritionists, not replace them. I think many nutritionists/dietitians feel threatened and that is a shame. If there are differing opinions there should be open, healthy debate instead of hating on social media.

    As Sarah has said, if your intuition tells you IIN might be for you then it probably is! I couldn’t recommend it more. It has consolidated many of my previous personal beliefs around holistic health, opened up my eyes around various dietary theories and the food industry. It has encouraged me to strive for better health and a better world. 🙂

  • Grace

    Thank you for the post Sarah. I am not interested in becoming health coach but am interesting in potentially undertaking the course next year purely for the education. The part I have been put off is the coaching calls and programs for friends/clients. When you say you skipped the business stuff, is this part also included or is it a non-negotiable?

  • ABSOLUTELY LOVE the video and write up Sarah. Thank you so very much. You and Ngaire have helped me to understand this course better and now I know this is definitely the course for me. As much as I would love a degree in nutrition or dietetics, I have three kids under 5 and already being qualified in Early Education, this is just what I need. Cheers Sarah. thank you for explaining that all so well.

  • Kelly Schuermann

    Great article! Just to take it one step further and really
    give yourself a head start on helping others who are looking for help improving
    their diet; I would say they need to talk to someone 1-1 who has been there
    done that to really get the low down about what to expect and how to do it
    right. My friend did just this (she scheduled a call with Lisa Cantkier:
    and it helped her so much.

  • Joanne

    This post, in which you say you’re “not a health coach” is linked to another titled, “My Free Webinar on how I became a health coach!”

    You may want to fix that.

  • Maddi

    Hi Sarah, I would just like to say I love what you are about and how you have inspired people to become as healthy as they can be. I am 18 years old and currently about to undertake my second year of a nutrition course. I am strongly considering doing this IIN course as well this year, since it doesn’t take long, and I will have more experience, in the nutrition and health field when i finish my university degree. I have researched the course and love what it is about, I was extremely excited to do this course until i read some of the negative comments about it, what is your opinion on me studying this course, would it be a waste of time and money? Thanks

  • Kaitlin

    Hi Sarah! I loved your honest, intelligent video. I am interested in the IIN course. I have a BS in Biology and am working on a MS in Marine Science. I am also a yoga teacher and have always been fascinated by health and wellness. BUT– I am almost flat broke. Is this course really worth the money? Is there a discount available at this time? Are any scholarships available for us struggling graduate students?? Thanks for this awesome video.


  • Mike van Loon

    Isn’t David Wolfe a bit of a charleton?

  • Jacquelene Smit

    Hi everyone, Just wondering if there are any Courses/Study that anyone out there has done that are along the same lines as the IIN course that anyone has found beneficial and are a bit cheaper perhaps? All the help that you can give is very much appreciated! Thank you in advance!

  • Jacquelene Smit

    anyone out there done any other courses similar to this one that aren’t quite as expensive? cheers!

  • Robyn Birch

    Where would I find the local Sydney groups you mention in the video?
    Sorry if I’m being blind and just can’t see whats in front of me.

  • As a business development coach who works with coaches and fitness professionals, (including health coaches), it is quite alarming to me that the business development curriculum provided, which you said is 20%-30% of the curriculum, could be skipped over or learned in a few months while walking and listening to it on an iPod, and students can still graduate.

    Statistics show that 90% of coaches (in all industries) earn less than $10,000 per year from their coaching practice. It’s a tough and saturated market. Growing and sustaining a profitable coaching business takes time. A solid content marketing strategy and effective selling are critical to success and take a lot of ongoing training and practice. Content marketing is hard. It’s a lot of hard work to get noticed and known, build a large email list and know how to convert subscribers into paying clients, and so on.

    It also takes $ to invest into your business and position it for growth. I have talked with many recent graduates of IIN who left feeling like they had everything they need to grow a successful business, only to see how tough it really is, and either abandon being a health coach or end up adding other credentials and only using their health coaching certification to add value to another type of business (like some of my fitness center owner clients and yoga instructors, etc).

    It’s a shame, because I think their core curriculum for becoming a health coach is good, and they do offer more business help than many other coaching programs, but not nearly enough to succeed. A health coaching business can be very profitable, but it takes time, money invested into the business on the right things, and a proven business strategy, including content marketing.

    I like that you are so refreshingly honest about it with your experience, Sarah.

  • Flor

    Hi, I’m 18 years old in High School and I’m interested in doing this course. Maybe not at the moment since I don’t have the money but maybe in a few months. I’m graduating in 4 months and then going to college. I’m very interested in nutrition and I would like to be a registered dietitan in the future. First I want to study to be a fitness instructor and after that a RD. That’s why I want to take this course first. Why wouldn’t you recomend it for 18 year old fresh out of school? What would you recomend me?

  • Caitlin Poole

    Hi Sarah, thanks for this post! Do you have any idea if there is extra accreditation you can get in the U.S. to be able to offer health insurance coverage?

  • Lisa Plutoni

    I just graduated from the Rouxbe plant based cooking course which I loved and I am now debating between doing the advanced cooking course or the INN health coach course. I almost signed up this evening then have read so many conflicting views I”m not sure anymore.

  • Harpreet Malhotra

    I want to ask a few questions from Ms. Sarah if she will be willing to. I want to be nutritionist. What is the best accredited university offer this course. Thanks

  • Harpreet Malhotra

    I have my Ph.D. in medicinal chemistry and I teaching Chemistry at University level. But i still want to be a nutritionist for my family. Any suggestions please…

  • shaina

    I actually signed up for this course late last year. I signed up for the monthly installments off $199 /month for 30 months, because,being me,I am impulsive and eager to enhance my learning of nutrition. A little after a month after I signed up I realized I would not be able to afford it due to unforeseen circumstances in my finances.I did not even finish my second module, I called to cancel and they said I would have to pay $1,200 withdrawal fee. What in the world makes them think that I could pay that when I could not even get the money to make my monthly installments. I spoke to their “health coach representative” and they said it was for the “material” that was already you mean that PRIMARY FOOD crap?.. such BS. I did not sign up for a health care program to be taught about relationships and spirituality. I am sorry that ..but c’mon..anyways, very long story short. I have been emailing them back and fourth for over 2 months and they are so incredibly unorganized and awful I even recently asked them for a sheet of my balance for my taxes and they said they wouldn’t release one. I WOULD NEVER RECOMMEND THIS PROGRAM TO ANYONE. educate yourself, or get a grant or a scholarship to get a REAL accreditation from a university. DON’T WASTE YOUR TIME OR MONEY ON THIS. Teach yourself. If you have any questions I would love to answer or talk to you. Trust me I am not a negative person, I am just tired of being scammed by people.
    FYI I have done Sarahs program and I loved it so much. It wasn’t expensive. I learned so much. It changed my whole diet and being someone who is recovering from bulimia for 7 years, having that hands on experience was more beneficial to me than anything I would learn from that BS “school” I would pay to do sarah program 50 times over then to encourage someone to go there.

  • Jovonne Simpson


    I’m a Social Worker who recently graduated 3 years ago. I’m very interested in Health and Nutrition as I may be deciding to change career paths from Social Worker to Nutritionist or Health Coach. I have not decided yet, so nothing is set in stone.

    My question is, as a Social Worker with 3 years experience, would you advise me or would you recommend I take the IIN course? I still have both my undergraduate and graduate student loans to pay off, and do not need any more debt under my belt right now.

    What do you suggest I do?